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Finished result

Bloom supplied the Brand Skills, fonts, logos, and product images for these two 15-second concepts. A connected coding agent built the animation and sound.

Nothing · light, typography, and transparent hardware

Tony's Chocolonely · uneven bars, bold type, and bright color

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How Bloom shaped the work

Before developing the concepts, the coding agent read each brand’s active Brand Skill and retrieved relevant files through Bloom. Nothing’s focus on life without distraction informed the shift from notification noise to Glyph light. Tony’s playful voice and bright palette informed the colorful stamps and pops, while its sourcing guidance kept all five principles in the story.

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What you need

  • A coding agent connected to Bloom through MCP.
  • A ready brand in Bloom, or sources to create one.
We used and recommend HyperFrames for rendering and review. It is optional: Remotion or a raw headless-browser and FFmpeg workflow also works.

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Run it with your agent

Connect Bloom to your agent

Connect Bloom through MCP in your coding environment.
Use this starting prompt, adapted from these examples:

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How it worked

1

Load the brand context and files

The agent read each Brand Skill and retrieved the exact files through Bloom MCP. Nothing used Ndot, NType82, and Lattera Mono; Tony’s used Chocolate Letter and American Typewriter. The code used those files directly.
2

Develop the motion and sound

The agent wrote the animation and scores in code. Nothing paired precise light patterns with minimal electronic sound. Tony’s red, blue, and yellow scenes used stamps, pops, and a warmer, playful score. Sound effects were timed to the visual events.
3

Render and review

HyperFrames rendered the MP4s locally and provided review tooling. The agent checked finished frames against the Brand Skills. Human feedback on Tony’s mix led to fewer, softer typewriter clicks.

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What each system did

  • Bloom maintained the brand context and supplied the active Brand Skills and files through MCP.
  • The coding agent, using Claude Opus 5.5 in these examples, chose the concepts, wrote the copy, animation, and sound, and reviewed the results.
  • HyperFrames rendered the code locally and provided review tooling.

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Before you publish

  • Check brand fit, product claims, and quoted slogans against approved sources.
  • Review the finished video and audio, and confirm asset rights for the intended use.
These videos are independent concept work, not official Nothing or Tony’s Chocolonely campaigns.